Forms & Surveys Overview 📅 📝
Lead Submission Form SOP
Objective
This SOP outlines the steps for using the Lead Submission Form to ensure accurate data collection and processing.
Key Steps
1. Accessing the Forms 2:52

- Navigate to the 'Sites' section in the system.
- Click on 'Forms'.
- Locate the 'Lead Submission Form' from the list.
2. Filling Out the Lead Submission Form 1:36

- Ensure all required fields (marked with an asterisk) are filled out:
- Lead Source (e.g., Call, SMS, PPC)
- Campaign Name (e.g., Cold Call Leads)
- Contact Type (Lead, Contractor, Vendor)
- First Name, Last Name, Phone, Email, Street Address, City, State, County, and Parcel ID.
- Optional fields include:
- Temperature
- Preferred Next Contact
- Notes
- SMS Conversation (if applicable)
Cautionary Notes
- Do not edit the form directly without prior approval. All edits must be communicated to the designated team for implementation.
- Ensure that the correct lead source and campaign name are used to avoid data mismanagement.
Tips for Efficiency
- Familiarize yourself with the different types of forms available to streamline data entry.
- Regularly check for updates or new forms added to the details sheet to stay current with procedures.
- Utilize the preview feature to verify form appearance before sharing.
Link to Loom
https://loom.com/share/69f397c852c14eecaefd12de7e8df451
FAQ
What makes KPI DRIVER different from other real estate CRMs?
KPI DRIVER is more than a CRM — it’s a full real estate business operations platform.
While most CRMs stop at lead management and acquisitions, KPI DRIVER covers every stage of your business: Acquisitions, Dispositions, Transaction Coordination, Contractor/Vendor Management, Rental Oversight, and more.
All pipelines are integrated in one system, backed by the industry’s most powerful KPI tracking.
Do I need separate systems for document signatures, dispo, or rentals?
No!!
KPI DRIVER includes dedicated pipelines for each process, plus built-in document signature tools.
You won’t need separate software for signatures, dispositions, transaction coordination, or rental management
It’s all in one place.
How long does it take to migrate my CRM to KPI DRIVER?
Yes!!
KPI DRIVER integrates seamlessly with phone systems, marketing tools and popular third-party platforms like QuickBooks, Slack, Twilio, Kixie, Call Mojo, ReadyMode, and more.
Our Tech Team handles setup so everything flows into one place.
Will KPI DRIVER work if I’m new to real estate or don’t have a CRM yet?
Absolutely!!
KPI DRIVER is designed for both new and established real estate businesses.
New users start with our streamlined setup, while experienced teams benefit from data migration and customized pipelines.
Is the KPI Dashboard customizable?
Yes!!
The KPI Dashboard is pre-built to fit your business.
We tailored it to track the metrics that matter most to our niche— acquisitions, marketing performance, deal velocity, ROI, and more.
Yet if you think you need more, we can definitely rework your needs.
How does KPI DRIVER help me scale my business?
KPI DRIVER eliminates inefficiencies by organizing all stages of your business in one platform.
With real-time KPI tracking, you can identify bottlenecks, double down on what’s working, and expand confidently without adding unnecessary complexity.
Do you offer support or training?
Yes!!
Every client gets a Dedicated Account Manager for onboarding and ongoing support.
Our Tech & Support Team is available for training, customization, and strategy sessions.
We also provide a growing Knowledge Base for self-service help.
How many leads, calls, and deals can KPI DRIVER handle?
KPI DRIVER is built to handle high volume.
You name it we handle it!
How much does KPI DRIVER cost?
KPI DRIVER has multiple Bundles and Add-Ons depending on the client's needs.
Usage Pricing varies based on your usage.
Contact our team to Gear Up and get a quote.